PwC Legal and PwC Germany advise Sportcast GmbH on the conclusion of a joint venture for TV outside broadcasts

November 23, 2021

Nuremberg, 23rd November 2021

A multidisciplinary team of PricewaterhouseCoopers Legal AG Rechtsanwaltsgesellschaft (PwC Legal) and PricewaterhouseCoopers Wirtschaftsprüfungsgesellschaft GmbH (PwC Germany) provided comprehensive legal advice to Sportcast GmbH, a subsidiary of DFL Deutsche Fußball Liga, on the conclusion of a joint venture with a subsidiary of MADSACK Mediengruppe in the field of outside TV broadcasting.

LIVECAST TV Produktion GmbH and HD SAT Communication GmbH, both subsidiaries of Sportcast GmbH, merge with TVN MOBILE PRODUCTION, a subsidiary of the TVN Group, which is part of the MADSACK media group. In the future, the joint company will operate on the market under the name TVN LIVE PRODUCTION. Like the MADSACK media group, TVN LIVE PRODUCTION is based in Hanover. The operating business of LIVECAST TV Produktion GmbH and HD SAT Communication GmbH will remain in Flörsheim. The joint venture is still subject to approval by the antitrust authorities.

The future cooperation between Sportcast and TVN Group in TVN LIVE PRODUCTION will focus on the broadcasting of Bundesliga and 2nd Bundesliga matches as well as high-quality productions in the areas of music and shows as well as other sports.

Advisors to Sportcast GmbH:

PwC Legal Germany:

Gerhard Wacker (lead), Thomas Moritz, Christian Hohlwein (all Corporate/M&A, all Berlin)

PwC Germany (Tax, Financial):

Martin Pirner (lead), Joost Osmers, Philip Mayer (all Corporate Tax), Enrico Reiche (Transactions, all Berlin)

Nehl & Breitegger Rechtsanwälte (Legal Due Diligence):

Dr. Andrea Nehl


For further information please contact:

Nils Philipp
PwC Communications
Tel.: (0211) 981 – 2128

About PwC Legal:

In our global, rapidly changing business world, cooperation, restructuring, transaction, financing and social responsibility are topics that increasingly concern our clients. They need legal certainty for a wide range of complex tasks. That is why we advise them holistically and in close cooperation with PwC’s tax, human resources and finance experts and our international legal network in over 100 countries. Whether you are a globally active company, a public corporation or a wealthy private individual, each of our clients has a personal contact person who supports them responsibly in all matters of business law. In this way, we help our clients to secure their long-term business success.

PwC Legal. More than 220 lawyers at 18 locations. Integrated legal advice for the practice.

About PwC Germany:

PwC sees its mission as building social trust and solving important problems. More than 284,000 employees in 155 countries contribute to this with high-quality, industry-specific services in the areas of audit, tax and management consulting.

The term PwC refers to the PwC network and/or one or more of the legally independent network firms. Further details at

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Gerhard Wacker


Tel: +49 911 94985-281

Christian Hohlwein


Tel: +49 30 2636-2038