PwC Legal and honert + partner advise on succession planning for trade fair booth constructor ZEEH DESIGN

September 19, 2018

Düsseldorf, September 19, 2018

PricewaterhouseCoopers Legal AG Rechtsanwaltsgesellschaft (PwC Legal) has provided legal advice to the private equity firm HANNOVER Finanz GmbH on the acquisition of a majority stake in the ZEEH DESIGN Group. The Seller was comprehensively advised by the law firm of honert + partner (Munich).

The acquisition by HANNOVER Finanz provides for a succession plan for the previously owner-managed ZEEH DESIGN Group. The management of ZEEH DESIGN has acquired a stake in the company by a management buy-out.

HANNOVER Finanz is an investment company focusing on small and medium-sized enterprises. Founded in 1979 and based in Hanover and Vienna, the company currently manages investment capital of more than EUR 700 million. The portfolio comprises 40 companies in Germany and Austria.

ZEEH DESIGN conceives and realizes sophisticated corporate identities and brand spaces worldwide (e.g. for trade fairs, road shows and general meetings). The company, which has offices in Puchheim (near Munich) and Stutensee (near Karlsruhe), employs around 90 people. The most recent annual turnover amounted to EUR 22 million.

Advisors to HANNOVER Finanz:

Inhouse (Hannover):

Dr. Christina Silberberger (General Counsel; Lead; Corporate/M&A)

PwC Legal (Stuttgart):

Dr. Steffen Schniepp, Dr. Thomas Wenninger, Axel Schmidt, Irina Grillmeier (all Corporate/M&A), Carmen Meola (employment law)

Advisor to Seller:

honert + partner (Munich):

Sven Fritsche (lead), Andrea Beilborn (both Corporate/M&A)


About PwC Legal:

PricewaterhouseCoopers Legal AG Rechtsanwaltsgesellschaft (law firm PwC Legal) is represented with more than 230 lawyers at 17 locations in Germany. It provides integrated legal advice in cooperation with the business lines audit and assurance services (Assurance), tax consulting services (Tax) as well as deals and consulting (Advisory) of PricewaterhouseCoopers GmbH Wirtschaftsprüfungsgesellschaft. Sound technical know-how and practice-oriented economic understanding characterize the way we work.

PwC Legal is a member of the worldwide PwC Legal network, with more than 3,200 lawyers offering their services in 90 countries worldwide. 

About honert + partner:

honert + partner mbB is an independent medium-sized law firm. More than 25 lawyers and tax advisors work at its two offices in Hamburg and Munich, advising listed companies, medium-sized enterprises, family offices, financial investors and subsidiaries of foreign groups. The focus of their consulting services is on transactions (M&A), corporate law, tax law and restructuring. honert + partner sees itself as a discussion partner, advisor and source of inspiration, developing and implementing strategies and individual, tailor-made concepts together with its clients. 

About the HANNOVER Finanz Group:

Independent of corporations or banks and with institutional investors in the background, the HANNOVER Finanz Group, founded in 1979, has more than 40 years of experience. The private equity house with headquarters in Hanover and Vienna was one of the first venture capitalists in Germany. Well-known companies such as Fielmann, Rossmann and AIXTRON have realized their growth with equity capital from the HANNOVER Finanz Group and have taken advantage of the entrepreneurial support provided. The Group also invests in the event of corporate succession and in spin-offs structured as medium-sized companies. The basis of the long-term investments in medium-sized companies are its five active evergreen funds with unlimited duration. The investors are mainly insurance companies or professional pension funds. The investment portfolio of HANNOVER Finanz ranges from traditional industries to trade and new technologies. Since its foundation, the equity partner for medium-sized companies has grown continuously and with it the number of successfully completed investments. The main reasons for investment are growth financing and succession planning for solid medium-sized companies with annual sales of EUR 20 million or more. In addition to majority interests, the HANNOVER Finanz Group is one of the few investment companies in Germany which also acquires minority interests.

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Dr. Steffen Schniepp


Tel: +49 711 25034-1103

Dr. Thomas Wenninger


Tel: +49 711 25034-1717